Target | 20 Years of Design For All
Brand Campaign
Target’s 20 Years of Design for All is going all-in to celebrate this Brand cultural moment & pioneering the idea of bringing great design to mass retail. We created a bold brand, identity and design system that brought together 20 iconic Designers and brands in celebration of this moment.
Brand & Identity, Packaging
Campaign, Look Book, Experiential
Store & Site Experience
Agency: Target Creative, Chandelier Creative, David Stark Design
Client: Target
CCO: Todd Waterbury, VP Creative: Scott Swartz
Creative Director: Beth Lowry
Creative Collaborations: Laura Cashill, Gigi Guerra,
Noria Morales, Eungie Cha
ACD: Ariel Carter, Jill Pederson
Designers: Jeffrey Iacoboni, Anthony Lane
Copywriter: Cari Kidd
Production Designer: Helena Schraff
20 Years of Design for All | Brand, Identity & Packaging
20 Years of Design for All | Brand, Identity & Packaging
20 Years of Design for All | Brand, Identity & Packaging
20 Years of Design for All | Look Book
20 Years of Design for All | Gatefold Print Ad
Designer Spotlight: Issac Mizrahi, Bobby Berk, Jason Wu, Stephen Burrows, Anna Sui
20 Years of Design for All | Website Experience
20 Years of Design for All | Store Experience