This spring two legendary American brands, Levi’s and Target, will join forces to create a partnership in purpose. Celebrating a lifestyle & home collection that uplifts our shared values & a commitment to crafting thoughtfully designed, durable and lasting pieces for amore sustainable home & life. This limited-time-collection has inspired pieces across home, apparel, kitchen & pets.

-Brand & Identity, Packaging
-Campaign
-Store Experience
-Site Experience & Look Book

Agency: Mythology, Knock
Client: Target
CCO: Todd Waterbury
Sr Creative Director: Beth Lowry
ACD: Ariel Carter
Creative Producer: Doreen Hoff
Creative Collaborations: Laura Cashill, Eungie Cha, Gigi Guerra